Social Media Listening

In this exclusive interview with MarTech Vibe Middle East, Waleed Al-Toukhi, Chief Marketing Officer- Advisor, Macqueen Fintech talks about the importance of Social Media Listening and developing effective marketing strategies for the current and post-Covid 19 era. How can marketers adapt to the current situation? What are the things they should & should not do? […]

Adeel is the Brand Strategy & Planning Director at Zain Telecom, KSA. In this exclusive interview, he talks about marketing strategy and leadership in an uncertain world. In the current COVID 19 crisis, how are you engaging with customers with the appropriate messaging?  Not any different from the rest but trying to be better in […]