SmartCopy uses OpenAI’s GPT-3’s natural language processing capabilities to generate personalised marketing messages. Addressable, providers of a homeowner engagement platform for real estate marketing that uses robotic technology to create personalised, handwritten letters, has launched SmartCopy, a copy generation feature as part of its card handwriting platform. SmartCopy uses OpenAI’s GPT-3’s natural language processing capabilities, […]
PERQ announced the launch of its new platform, multifamily’s only standalone marketing automation platform for automating and personalising the renter’s journey. The announcement coincides with new functionality that expands the platform’s capabilities across additional channels, enabling multifamily marketers to scale their inbound marketing strategy. Among the new capabilities launched is the addition of conversational AI […]
Bridgeline Digital, a cloud-based marketing technology software provider, announced that an online marketing promotional product company has chosen their site search product to power their on-site search experience. Bridgeline is quickly becoming the preferred search solution in the promotional product sector with a string of recent wins, including this latest online promotional products seller with […]
Ardent football fan Amir eagerly opened the box to see his Nike shoes personalised through the Nike By You campaign. It might not sound like a big deal, but Amir had bought these shoes when the program was called the NikeID program, way back in 1999. While it was not a critical customer experience (CX) […]
TideSmart and Reveal announced they have partnered to offer Reveal’s enterprise-grade analytics solution, F2F.AI, to US-based companies. Reveal’s solution records face-to-face interactions between customers and employees for competitive intelligence, sentiment, compliance, training, bias management and other operational needs. Reveal is the leading analytics technology for face-to-face interactions and transactions – the blind-spot in the customer […]
Intelligent chatbot automation solution Solvvy announced findings from a commissioned Total Economic Impact analysis conducted by Forrester Consulting. The analysis calculated the return on investment (ROI) achieved by deploying Solvvy’s chatbot and automation platform solutions across clients. For example, for a large multinational B2C subscription e-commerce leader, the solution was able to deliver a total […]
SAS, the global analytics leader, has partnered with the Identity Theft Resource Center (ITRC) to develop a customised virtual assistant to help fraud victims. The virtual assistant is built with SAS® Viya®. “With advances in conversational AI, chatbots and digital assistants have become mainstream and are being applied across many industries like financial services, retail […]
Dynamic Yield, the Experience Optimisation platform, announced the gradual release of its state-of-the-art, self-training Deep Learning Recommendations Algorithm, enabling brands to predict the next series of products a consumer is most likely to buy. Today, product recommendations are an essential requirement for any eCommerce business looking to increase engagement, purchases, and loyalty. However, a consistent […]
Tenet Partners has launched an advanced marketing analytics practice focused on applying machine learning, artificial intelligence and natural language processing to help marketers build, manage and optimise branding and innovation initiatives, thereby shifting their focus from hindsight to foresight—from reactive to proactive. The new practice, underpinned by a novel framework of interconnected models, is grounded […]
Luminoso announced a series of new capabilities in Luminoso Daylight, the company’s natural language understanding application that offers a fast way for businesses to analyse unstructured text data, such as product reviews, open-ended survey responses, and support tickets. With the introduction of advanced sentiment analysis and a new insights dashboard, Luminoso’s users will be able […]
