Agile marketing consulting AgileSherpas in partnership with Forrester Research, have announced the results of the State of Agile Marketing Report. The annual report surveys hundreds of US marketers to measure their implementation of, and success with, Agile marketing. The COVID-19 pandemic accelerated adoption plans for 38 per cent of the survey respondents. Yet, even in […]
Circa announced that their solution has been evaluated by Forrester Research in The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021. It was named a contender in this report. In this report, Forrester evaluated 14 significant B2B marketing event management solutions across 28 criteria in three high-level categories of current offering, strategy, and market […]
Smartphone and internet penetration in the MENA region have paved the ways for mobile marketers to connect with wider audiences. Currently, 56 per cent of Middle Eastern shoppers are on mobile devices while shopping online. According to the GSMA report, there would be a significant expansion of network coverage as well as 5G connections by […]
