In case you missed it, here’s a look at the top headlines in the marketing and technology landscape. The news selected presents a snapshot of the evolving consumer terrain, how technology is being optimised to solve growing marketer challenges and significant drivers of customer experience trends.
With the Reorder Portal, users can automate reorders and engage repeat buyers with personalised self-service.
Organisations can now sell directly to their customers, automate B2B sales, and improve service with streamlined order and re-ordering support. Salesforce has introduced Commerce Cloud capabilities specifically for healthcare and life science companies to create personalised experiences across every interaction through a unified, real-time view of each patient and provider. With new features in Commerce […]
This offering is predicated on the recognition that every industry and enterprise is unique and that existing one-size-fits-all approaches to composability are not ideal for most businesses. SAP announced its new SAP Commerce Cloud composable offering, a different approach to composability. Through this SAP Commerce Cloud composable offering, merchants will be able to compose commerce […]
Salesforce is expanding its Commerce Cloud with a number of new partnerships and features that essentially surmount to the idea of a ‘headless commerce platform’. The aim is to be as composable as possible, whilst offering flexibility and choice for buyers, so that they can adapt to their individual market and customer needs. Robert Amezaga, […]
Klaviyo’s customers can now benefit from a certified cartridge [Klaviyo] today announced that it has launched a new integration with Salesforce Commerce Cloud, the fastest path to unified commerce. Commerce Cloud enables brands to provide personalised experiences for shoppers that span web, mobile, social and in-store. Now, brands can deliver unified experiences for customers that […]
Salesforce announced that Sally Beauty Holdings, the leader in professional hair color, has partnered with Salesforce to implement cloud-based enhancements to support the shopping experience for beauty enthusiasts and salon professionals As salons closed and customers prioritised health and safety in response to the pandemic, DIY hair color and care gained popularity, leading to a […]
GRIN, the leading influencer marketing software solution for direct-to-consumer (DTC) brands, announces its newest eCommerce integration with industry giant, Salesforce Commerce Cloud The new integration dramatically improves workflow and removes the need for marketers to rely on their eCommerce teams to get products to influencers, create coupon codes or affiliate links, and track revenue. This integration […]
Digital 360 delivers new technology, services and learning that help digital leaders create connected, personalised experiences across marketing, commerce and more Salesforce, the global leader in CRM, today announced Digital 360, bringing together key components and new innovations in the Salesforce Customer 360 platform to help digital leaders transform their customer engagement and accelerate growth […]
