The Greenhouse, Chalhoub Group’s space for innovation and entrepreneurship, and Instagram have teamed up to mentor and develop high-potential local fashion startups in KSA. The initiative came from the “Fashion Lab” program launched by Chalhoub Greenhouse to promote corporate entrepreneurship and innovation and identify disruptive and innovative Saudi Fashion brands. “Small businesses are the heartbeat […]
Martechvibe spoke to Ilaria Buonpane, Head of CX and strategic marketing, Chalhoub Group. The group is the region’s foremost name in luxury retail, beauty, and fashion. The customer experience (CX) is a cross-functional effort for any organisation. How does the Chalhoub Group view it? Customer Experience is an integral part of Chalhoub Group vision to […]
Despite saying goodbye to nearly 60 physical stores across the Middle East in 2019, the region’s largest luxury distributor Chalhoub Group was delighted to open a Dubai Mall store for the latest brand in its portfolio, B8ta. I’m personally excited to see b8ta finally arrive in the UAE as it’s a retail brand I have […]
