While marketing technology is trending globally, the future of artificial intelligence and machine learning seems to be growing exponentially.
According to a Meltwater report on Artificial Intelligence in Marketing, 85 per cent of marketers researched believe that AI will make a significant impact on their marketing activities. It is predicted that AI will add USD 14 trillion in additional revenue and increase profitability by 38 per cent. The total economic growth in the UAE and Saudi Arabia is estimated at USD 397 billion.
Here is a handy infographic depicting the future of artificial intelligence and machine learning in marketing and it’s top growing applications and uses for marketers.