The New Blueprint for App User Growth

Built around three pillars — model your business, automate everything, and power anything — Sanity gives teams the structured foundation, automation layer, and agentic context to run AI in production.

Through PulsePoint's Audience Manager capability, healthcare marketers can create dynamic, verified HCP target lists to reach and engage with their target audiences on Reddit, built around clinical intent, digital interests, and brand relevance.

Built on the MCP, an open standard that has rapidly emerged as the universal language for agentic AI connectivity, the new server is available now and represents the first in a series of MCP capabilities from Guideline.

The partnership is designed to support leading political activation partners, including MiQ’s dedicated political division, enabling agencies and campaigns to operationalise Proximic Political Audiences at scale across premium CTV inventory.

The launch introduces ASO Agent, Reviews Agent, and Reporting Agent, expanding AppTweak's AI offering across ASO analysis, app store reviews, and performance reporting.

Teresa Widodo explains how brands can drive scalable app growth by aligning business goals with data signals, leveraging discovery platforms, and building lifecycle strategies that move users from installs to long-term value.

Looking ahead, Typeface is extending orchestration into Arc Loop, a closed-loop system where marketing performance feeds directly back into how AI operates.

The AI platform is introducing a dual toolset, Persona and Storyline, specifically designed to address the two main challenges in AI content creation: scaling narratives and character consistency.

With this acquisition, Onetag has taken a step toward reshaping digital advertising, from fragmented transactions and poor user experience to a unified value exchange built on quality, intelligence, and outcomes.

The Playback assets will be incorporated into Adwake’s Rewarded & Loyalty advertising roadmap, supporting faster product innovation and expanded campaign capabilities across mobile environments.